Esimweni sanamuhla sokuncintisana sokuthengisa, abathengi begilosa kakhulu kunangaphambili badinga ukuthola izindlela ezintsha zokudonsa ukunaka kwamakhasimende angaba khona futhi bawaguqule babe abathengi.Elinye lamathuluzi aphumelela kakhulu okufeza lokhu ukusetshenziswa kweimibukiso yonqenqema lweshalofu.
I-Screenage, umkhiqizi ohamba phambili wezibonisi ezisemaphethelweni eshalofu, ubehamba phambili ekuthuthukiseni ubuchwepheshe obusha kulo mkhakha, okuvumela abathengi ukuthi baxhumane kangcono namakhasimende emhlabeni owandayo wamashaneli onke.Ngokusebenzisa lezi zixazululo ezintsha, abathengi bangakwazi ukuguqula iziphequluli zibe abathengi futhi baqhube ukuthengisa.
Ukuboniswa konqenqema lweshelufu sekuyingxenye ebalulekile yemboni yezitolo, ehlinzeka abathengi ngethuluzi elinamandla lokuthwebula ukunaka kwabathengi futhi babe nomthelela ezinqumweni zabo zokuthenga.Njengoba zibekwe ngokuqondile emaphethelweni eshalofu, lezi zibonisi zingabonisa ngempumelelo imikhiqizo namaphromoshini kuyilapho zinikeza ulwazi olubalulekile kumakhasimende.
Enye yezinzuzo eziyinhloko zokuboniswa konqenqema lweshelufu yikhono lazo lokuthuthukisa umuzwa wokuthenga wekhasimende.Emakethe encintisanayo, abathengisi begrosa badinga ukuthola izindlela zokugqama futhi bakhe ukuzizwisa kokuthenga okukhumbulekayo okugcina amakhasimende ebuya ukuze athole okwengeziwe.Ukuboniswa konqenqema lweshelufu kungasiza ukufeza lokhu ngokubandakanya nokwazisa amakhasimende ngesikhathi sokuthenga, ekugcineni kwandise ukuthengisa nokwethembeka kwamakhasimende.
Njengoba ubuchwepheshe buthuthukile, ukuboniswa konqenqema lweshalofu kushintshile ukusuka kuzimpawu ezimile ezilula kuya kuzixazululo ezinamandla nezisebenzayo.I-Screenage ibihamba phambili ekuthuthukiseni lobu buchwepheshe obusha, okuhlanganisa izibonisi ze-digital shalf-edge ezingabonisa okuqukethwe okuguquguqukayo okufana namavidiyo emikhiqizo, ulwazi lwentengo kanye nokukhushulwa.Lezi zibonisi zedijithali zinikeza abathengi ithuluzi eliguquguqukayo nelinomthelela ukuze babambe ukunaka kwamakhasimende futhi baqhube ukuthengisa.
Ngokungeziwe emibukisweni yedijithali, i-Screenage ithuthukisa izibalo ezithuthukisiwe nezisombululo eziqhutshwa yidatha ukuze kusize abathengi baqonde kangcono ukuziphatha kwekhasimende nalokho okuthandwayo.Ngokusebenzisa idatha evela ezibukweni ezisemaphethelweni eshalofu, abathengi bangathola imininingwane ebalulekile ekubandakanyekeni kwamakhasimende namaphethini okuthenga, okubavumela ukuthi benze izinqumo ezinolwazi kakhulu ukuze balungiselele ukumaketha nokuphromotha.
Ukusebenzisa izibonisi zonqenqema lweshalofu akuzuzisi abathengi kuphela, kuphinde kuzuzise namakhasimende.Ngokuhlinzeka ngolwazi olufanele nolufika ngesikhathi lapho uthenga, abathengi bangathuthukisa ulwazi lwamakhasimende ngokuthenga futhi bakwenze kube lula ukuthi benze izinqumo zokuthenga benolwazi.
Njengoba imboni yezokuthengisa iqhubeka nokuvela, abathengi kufanele bahlale ngaphambi kwejika futhi basebenzise izixazululo ezintsha ukuze baxhumane kangcono namakhasimende.Ukuboniswa konqenqema lweshalofu kufakazele njengethuluzi elinamandla lokufeza lokhu, futhi njengoba ubuchwepheshe buthuthuka, amathuba okuzibandakanya kanye nokuthonya abathengi awapheli.
Sekukonke, ukuboniswa konqenqema lweshalofu kushintsha indlela abathengi abaxhumana ngayo namakhasimende futhi baqhubekisele phambili ukuthengisa.Njengomkhiqizi ohamba phambili wezibonisi ezisemaphethelweni eshalofu, i-Screenage iyaqhubeka nokuphusha imingcele yokuqamba izinto ezintsha emkhakheni, ihlinzeka abathengi ngamathuluzi abawadingayo ukuze baphumelele emhlabeni owandayo wama-omnichannel.Ngokusebenzisa lezi zixazululo ezintsha, abathengi bangakwazi ukuguqula iziphequluli zibe abathengi futhi bakhe umuzwa wokuthenga ohehayo futhi onomthelela kumakhasimende.
Yamukela ikusasa lokubukwayoukuxhumana ne-Screenagefuthi bafakaze amandla okuguqula abawanikezayo.
Isikhathi sokuthumela: Jan-11-2024
