Namuhla, ukusetshenziswa kwezimpawu zedijithali kuguqule indlela amabhizinisi axhumana ngayo namakhasimende awo.Njengoba ubuchwepheshe buthuthuka, amabhodi emenyu ephrintiwe endabuko kancane kancane aba yinto yesikhathi esidlule.Izinkampani ezifana nomkhiqizi wezimpawu zedijithali i-Screenage bezilokhu zihamba phambili kulolu shintsho, zihlinzeka amabhizinisi ngezixazululo ezinamandla neziphoqayo.Kule bhulogi, sizobhekisisa ukuthi kungani izimpawu zedijithali zithatha indawo yamabhodi emenyu ephrintiwe, nokuthi izimpawu zedijithali ezibheke efasiteleni zingashintsha kanjani amabhizinisi.
Ukuvela kwamabhodi emenyu
Esikhathini esedlule, amabhodi emenyu ephrintiwe ayeyisixazululo sokuya kumabhizinisi ukuze abonise imikhiqizo yawo.Kodwa-ke, ngokuthuthuka okusheshayo kobuchwepheshe, izimpawu zedijithali seziphenduke inketho eguquguqukayo futhi eguquguqukayo.Amabhodi emenyu yedijithali avumela amabhizinisi ukuthi abuyekeze okuqukethwe kwawo kalula, abonise amaphromoshini futhi abandakanye amakhasimende ngezinto ezibonakalayo eziguqukayo.Lokhu kuvumelana nezimo kuvumela amabhizinisi ukuthi azivumelanise nokushintsha kwamathrendi nokuthandwa yikhasimende ngesikhathi sangempela, into amabhodi emenyu ephrintiwe angeke akwazi ukuyifinyelela.
Kungani izimpawu zedijithali zamafasitela zibalulekile
Izimpawu zedijithali ezibheke ewindini ziya ngokuya zibaluleka emabhizinisini afuna ukuheha amakhasimende.Ukusebenzisa izibonisi zedijithali ezicacile nezihehayo kumafasitela esitolo sakho akubambi nje ukunaka kwabadlula ngendlela, kodwa futhi kusebenza njengethuluzi lokuthengisa eliphumelelayo lokuheha amakhasimende angaba khona.Ikwazi ukukhombisa okukhangayo okubonwayo, ukukhushulwa kanye namamenyu, izimpawu zedijithali ezibheke efasiteleni zibonise ukuthi zishintsha umdlalo kumabhizinisi, ikakhulukazi ezindaweni ezinabantu abaningi.
Screenage: Umholi wezixazululo zezimpawu zedijithali
I-Screenage ngumkhiqizi wezimpawu zedijithali owaziwayo obehamba phambili ekunikezeni amabhizinisi izixazululo ezintsha.Ubuchwepheshe babo bokwenza izimpawu zedijithali ezinomthelela, okuhlanganisa nezibonisi ezibheke efasiteleni, buye basiza amabhizinisi amaningi ukuba athuthukise uhlobo lwawo futhi ahehe amakhasimende amasha.Ngokugxila kukhwalithi, ukwethembeka kanye nobuchwepheshe obuphambili, i-Screenage iyaqhubeka nokubeka izinga lezixazululo zezimpawu zedijithali.
Ikusasa lezimpawu zedijithali
Njengoba ubuchwepheshe buqhubeka nokuthuthuka, ikusasa lezimpawu zedijithali libukeka liqhakazile kunangaphambili.Amabhizinisi aya ngokuya alibona inani lokuqukethwe okushukumisayo nokuhehayo, futhi izimpawu zedijithali ezigxile efasiteleni zizodlala indima ebalulekile kulokhu kushintsha.Ngokukwazi ukubandakanya izethameli nokwandisa ithrafikhi yezinyawo, amabhizinisi asebenzisa izimpawu zedijithali azoba nethuba lokuncintisana emakethe.
Kafushane, ukwanda kwezimpawu zedijithali kwenze amabhodi emenyu ephrintiwe aphelelwa yisikhathi, futhi amabhizinisi athola izinzuzo zalolu shintsho.Njengoba izimpawu zedijithali ezibheke ewindini zithatha indawo ephambili, amabhizinisi anamathuluzi anamandla okubandakanya amakhasimende nokuthuthukisa uhlobo lwawo.Njengomholi wezixazululo zezimpawu zedijithali,Ukubukwaiyaqhubeka nokuqhuba izinto ezintsha kanye nokubeka amazinga embonini.Ikusasa lezimpawu zedijithali liqhakazile, futhi amabhizinisi atshala imali kulobu buchwepheshe azothola inzuzo enkulu endaweni yanamuhla yokuncintisana.
Isikhathi sokuthumela: Jan-08-2024
