Izinzuzo ze-Outdoor Digital Signage

Uhlolojikelele lwezimpawu zedijithali zangaphandle

Izimpawu zedijithali zangaphandleisho ukusetshenziswa kwezibonisi ze-elekthronikhi nezikrini ezibekwe endaweni yangaphandle ukuze zilethe imilayezo eqondiwe, okuqukethwe kokuphromotha, nolwazi kuzithameli eziningi.Lezi zibonisi zenzelwe ukumelana nezimo zezulu ezahlukahlukene futhi zinikeze ukubonakala okuphezulu kuzo zombili izilungiselelo zasemini nasebusuku.

Ukubaluleka nokuthandwa okukhulayo kwezimpawu zedijithali zangaphandle

Esimeni sanamuhla sebhizinisi esiqhudelana kakhulu, kubalulekile ukubamba ukunaka kwalabo abangase babe amakhasimende.Izimpawu zedijithali zangaphandle zithole ukuduma okukhulu ngenxa yekhono lazo lokudala izinto ezibonwayo ezinomthelela futhi ezidonsa amehlo ezingabandakanya ngempumelelo futhi zazise abadlulayo.Ngenxa yalokho, ayanda amabhizinisi abona ukubaluleka kokusebenzisa izimpawu zedijithali zangaphandle njengengxenye yamasu awo okuthengisa nokuxhumana.

1-Outdoor Wayfinding Display

Ukubonakala Okukhulisiwe Nokufinyelela

 

Izinzuzo zezimpawu zedijithali zangaphandle ngaphezu kwezimpawu zendabuko

Ngokungafani nezimpawu zendabuko ezimile, izimpawu zedijithali zangaphandle zinikeza izinzuzo eziningi ezithuthukisa kakhulu ukubonakala nokufinyelela kwazo.Imvelo eguquguqukayo nenyakazayo yezibonisi zedijithali idonsa ukunaka futhi iheha ababukeli, okubenza babe maningi amathuba okuba bakhumbule futhi benze ngokuvumelana nokuqukethwe okubonisiwe.

Ukudonsa ukunaka ngezithombe eziguqukayo nokuqukethwe okunyakazayo

Izimpawu zedijithali zangaphandle zivumela ukuboniswa kwezithombe ezinamandla, amavidiyo, nokugqwayiza, okungadonsa ukunaka kwabadlula ngendlela.Ukunyakaza nokusebenzisana kokuqukethwe kudala umuzwa ohehayo, okwandisa amathuba okudlulisa umlayezo ofunekayo kanye nokuba nomthelela ekuziphatheni kwabathengi.

Ukufinyelela izethameli eziningi ezindaweni ezinethrafikhi ephezulu

Ngokubeka ngobuchule izimpawu zedijithali zangaphandle ezindaweni ezinethrafikhi ephezulu njengezindawo zokuthenga, iziteshi zezokuthutha, nemigwaqo ephithizelayo, amabhizinisi angafinyelela izethameli ezinkulu nezihluke kakhulu.Lokhu kuchayeka okwengeziwe kungaholela ekubonakaleni okuphezulu komkhiqizo kanye nokuqashelwa, okungase kuhumushele ekutholweni nasekuthengisweni okukhulu kwamakhasimende.

Ukuthuthukisa ukubonakala komkhiqizo nokuqashelwa

Izimpawu zedijithali zangaphandle zinikeza amabhizinisi ithuba lokubonisa uhlobo lwawo ngendlela ekhangayo nekhumbulekayo.Inhlanganisela yezithombe ezibukekayo, imiyalezo eqondiwe, kanye nokuchayeka njalo kusiza ukudala ubukhona bebhrendi obuqinile ezingqondweni zabathengi, okuholela ekwandiseni ukuqwashisa komkhiqizo nokuqashelwa.

Ukuvumelana nezimo nokuvumelana nezimo

 

Ukwenza ngokwezifiso okulula nezibuyekezo zokuqukethwe

Enye yezinzuzo ezibalulekile zezimpawu zedijithali zangaphandle ukuguquguquka kwayo ngokwemibandela yokwenza ngokwezifiso okuqukethwe nezibuyekezo.Ngokungafani nezimpawu zendabuko ezidinga ukuphrinta nokushintshwa ngesandla, izibonisi zedijithali zivumela amabhizinisi ukuthi ashintshe kalula futhi abuyekeze okuqukethwe kwawo ekude, onge isikhathi nezindleko ezihlobene nokuvuselelwa kwezimpawu ezibonakalayo.

Imilayezo eqondiwe ngokusekelwe esikhathini, indawo, nezethameli

Ngezimpawu zedijithali zangaphandle, amabhizinisi angakwazi ukuhlela imilayezo yawo ngendlela efanele ngokusekelwe ezicini ezihlukahlukene ezifana nesikhathi sosuku, izindawo ezithile, kanye nezibalo zabantu eziqondiswe kwezithameli.Leli khono lokuletha okuqukethwe okuhlosiwe nokuhlobene komongo lithuthukisa ukusebenza kahle kokuxhumana, liqinisekisa ukuthi umlayezo olungile ufinyelela kubantu abalungile ngesikhathi esifanele.

Ukujwayela imikhankaso ehlukene nokukhushulwa

Izimpawu zedijithali zangaphandle zenza amabhizinisi akwazi ukuzivumelanisa nemiyalezo yawo nezinyuso ngokuya ngemikhankaso ethile noma imicimbi.Kungakhathaliseki ukuthi iphromotha ukuthengiswa kwesizini, ukwethula imikhiqizo emisha, noma ukwabelana ngolwazi olubucayi ngesikhathi, izibonisi zedijithali zinikeza amandla okushintsha ngokushesha nangokukhululekile phakathi kwemikhankaso ehlukene, kukhuliswe umthelela nokufaneleka kokuqukethwe okubonisiwe.

Ibonisa ulwazi lwesikhathi sangempela nezibuyekezo

Izimpawu zedijithali zangaphandle ziklanyelwe ukumelana nezimo zezulu ezinzima, ziqinisekisa ukuphila okude uma kuqhathaniswa nezimpawu zendabuko.Ukwakhiwa okuhlala isikhathi eside kwezibonisi zedijithali kunciphisa izindleko zokulungisa nokushintsha, okuholela ekongeni isikhathi eside kwamabhizinisi.

5- Izimpawu zedijithali zangaphandle zenxanxathela yezitolo

Izindleko-Ngempumelelo

 

Ukuphila okude nokuqina uma kuqhathaniswa nezimpawu zendabuko

Izimpawu zedijithali zangaphandle ziklanyelwe ukumelana nezimo zezulu ezinzima, ziqinisekisa ukuphila okude uma kuqhathaniswa nezimpawu zendabuko.Ukwakhiwa okuhlala isikhathi eside kwezibonisi zedijithali kunciphisa izindleko zokulungisa nokushintsha, okuholela ekongeni isikhathi eside kwamabhizinisi.

Azikho izindleko zokuphrinta noma zezinto ezibonakalayo

Ngokungafani nezimpawu zendabuko ezidinga izindleko zokuphrinta nezokusebenza, izimpawu zedijithali zangaphandle ziqeda lezi zindleko.Ikhono lokubuyekeza okuqukethwe ukude futhi liqeda isidingo sokukhiqiza nokusatshalaliswa okungokoqobo, kuphinde kunciphise izindleko eziqhubekayo ezihlobene nezimpawu zendabuko.

Ukuphathwa kwesilawuli kude namandla okuhlela

Izimpawu zedijithali zangaphandle zingaphathwa futhi zihlelwe ukude, okuvumela amabhizinisi ukuthi alawule futhi aqaphe izibonisi zawo endaweni emaphakathi.Leli khono lokuphatha kude longa isikhathi nezinsiza ngokususa isidingo sokulungiswa kwendawo kanye nezibuyekezo zokuqukethwe mathupha.

Buyisela ku-investimenti (ROI) ngokuhamba kwesikhathi

Nakuba ukutshalwa kwezimali kwangaphambili kuzimpawu zedijithali zangaphandle kungase kube phezulu kunezimpawu zendabuko, isikhathi esideukubuyisela ekutshalweni kwezimalingokuvamile ephakeme.Ukubonakala okukhuphukile, ukuzibandakanya, kanye nokuguquguquka okunikezwa yizibonisi zedijithali kungaholela ekuboneni umkhiqizo othuthukisiwe, ukutholwa kwamakhasimende, futhi ekugcineni, ukwanda kokuthengisa nemali engenayo.

Ukusebenzisana kanye Nokuhlanganyela

 

Ihlanganisa izikrini zokuthinta nezici ezisebenzisanayo

Izimpawu zedijithali zangaphandle zingahlanganisa izikrini zokuthinta nezici ezisebenzisanayo ukuze kukhuthazwe ukusebenzelana kwababukeli.Lokhu kusebenzisana kuvumela amakhasimende ukuthi ahlole ulwazi lomkhiqizo, afinyelele okuqukethwe okwengeziwe, futhi abambe iqhaza kuzinhlolovo noma amaphromoshini, nokudala ukuzizwisa okukhumbulekayo nokusebenzisanayo okujulisa ukuxhumana kwawo nomkhiqizo.

Ukukhuthaza ukubamba iqhaza kwamakhasimende kanye nempendulo

Ngama-elementi asebenzisanayo, izimpawu zedijithali zangaphandle zidala amathuba ukuze amakhasimende abambe iqhaza ngenkuthalo futhi anikeze impendulo.Ngokuhlanganisa izici ezifana nokuvota, izilinganiso, nokuhlanganiswa kwenkundla yezokuxhumana, amabhizinisi angaqoqa imininingwane ebalulekile nemibono evela kuzithameli eziqondiwe, enze kube lula ukuqonda nokuzibandakanya.

Ukunikeza ulwazi oluwusizo nezikhombisi-ndlela

Izimpawu zedijithali zangaphandle zingasebenza njengomthombo owusizo wolwazi, ukuqondisa amakhasimende ngezikhombisi-ndlela, amamephu, noma amashejuli omcimbi.Lokhu kusebenza kukhulisa ukwaneliseka kwamakhasimende futhi kuthuthukisa ulwazi olunzulu ngomsebenzisi lulonke, kuqinise izinhlangano zomkhiqizo ezinhle.

Ukudala okuhlangenwe nakho okukhumbulekayo kubasebenzisi

Ngokuqukethwe okusebenzisanayo nokuxoxa izindaba, izimpawu zedijithali zangaphandle zinamandla okudala okuhlangenwe nakho okukhumbulekayo kubasebenzisi.Lokhu okuhlangenwe nakho kushiya umbono ohlala njalo futhi kukhiqize amagama amnandi, athuthukise isithunzi somkhiqizo nokwethembeka kwekhasimende.

Ukumelana Nesimo Sezulu Nokucatshangelwa Kwemvelo

Idizayini yezimpawu zedijithali yangaphandle yezimo zezulu ezahlukahlukene

Izimpawu zedijithali zangaphandle zenzelwe ngokukhethekile ukumelana nezimo zezulu ezihlukahlukene, ziqinisekise ukusebenza nokubonakala ngisho nasezimweni ezinzima.Kusukela emazingeni okushisa aphakeme kuya emvuleni, eqhweni, nasekukhanyeni kwelanga okuqondile, izibonisi zangaphandle zakhiwe ngezinto eziqinile nezici ezivikelayo eziqinisekisa ukusebenza okuqhubekayo nokusebenza.

Ukukhanya okuphezulu nokufundeka ekukhanyeni kwelanga okuqondile

Izibonisi zedijithali zangaphandle zifakwe izikrini ezikhanya kakhulu ezigcina ukubonakala okuhle kakhulu, ngisho nalapho kukhanya khona ilanga.Lesi sici siqinisekisa ukuthi okuqukethwe okubonisiwe kuhlala kucacile, kucacile, futhi kufundeka kalula, okwandisa umthelela wezimpawu kungakhathaliseki isikhathi sosuku noma izimo zezulu.

Izinketho ezonga amandla kanye ne-eco-friendly

Izixazululo eziningi zezimpawu zedijithali zangaphandle zifaka ubuchwepheshe bokuwonga amandla, njengezibonisi ze-LED nokulungiswa kokukhanya okuzenzakalelayo okusekelwe ekukhanyeni kwe-ambient.Lezi zici zokonga amandla zinciphisa ukusetshenziswa kwamandla futhi zifaka isandla kwisixazululo sezimpawu esimeme kakhulu nesinobungani bemvelo.

Ukufakwa nokuvikelwa ngendlela efanele ekucekeleni phansi

Ukufaka izimpawu zedijithali zangaphandle kudinga ukucatshangelwa ngokucophelela kokubekwa nokuvikelwa ekucekeleni phansi.Izindlela zokufaka ezichwepheshile, izindawo ezivalekile ezihlala isikhathi eside, nezinyathelo zokuphepha zinqanda umonakalo ongase ube khona futhi ziqinisekise ubude besikhathi sezibonisi, zinciphise izindleko zokulungisa nokushintshwa.

Ukuqoqwa Kwedatha Nezibalo

 

Ukulandelela nokuhlaziya ukuziphatha kanye nokuzibandakanya kwezithameli

Izimpawu zedijithali zangaphandle zinikeza amathuba okuqoqwa kwedatha nokuhlaziywa kokuziphatha kwezithameli nokuzibandakanya.Ngokuhlanganisa izinzwa noma amakhamera, amabhizinisi angaqoqa imininingwane ebalulekile njengenombolo yokubuka, izibalo zabantu bombukeli, nobude besikhathi sokuzibandakanya.Le datha isiza ukuthuthukisa amasu okuqukethwe kanye nokushuna kahle imizamo yokumaketha.

Ukuqoqa imininingwane ebalulekile yamasu okumaketha

Idatha eqoqwe ezimpawini zedijithali zangaphandle inganikeza amabhizinisi imininingwane ebalulekile yokwazisa amasu awo wokumaketha.Ukuqonda izintandokazi zezithameli, amazinga okuphendula, namaphethini okuzibandakanya kuvumela ukuxhumana okuhlosiwe nokuphumelelayo, okuholela ekusebenzeni okuthuthukisiwe komkhankaso kanye ne-ROI yokumaketha ephezulu.

Ukulinganisa impumelelo nokusebenza komkhankaso

Izimpawu zedijithali zangaphandle zenza amabhizinisi akwazi ukukala impumelelo nokusebenza kwemikhankaso yawo yokumaketha ngokunembe kakhudlwana.Ukulandelela amamethrikhi afana namazinga okuguqulwa, amanani okuchofoza, kanye nempendulo yekhasimende kuvumela ukuhlolwa okuqhutshwa yidatha kanye nokwenza kahle kwemikhankaso, ukuqinisekisa ukuthuthuka okuqhubekayo nemiphumela engcono.

Ukuthuthukisa okuqukethwe ngokusekelwe ekuthathweni kwezinqumo okuqhutshwa idatha

Idatha eqoqwe ezimpawini zedijithali zangaphandle isiza ukwenza izinqumo eziqhutshwa idatha.Ngokuhlaziya indlela izithameli eziziphatha ngayo nezinto ezithandwayo, amabhizinisi angathuthukisa amasu awo okuqukethwe, aguqule imiyalezo, futhi avumelane nokunyuswa ukuze kwandiswe ukubandakanyeka kwezithameli futhi afinyelele izinjongo zebhizinisi ezifiselekayo.

Ukuhlanganiswa ne-New Technologies

Ukuhlanganiswa namadivayisi eselula kanye nezinkundla zokuxhumana

Izimpawu zedijithali zangaphandle zingahlanganiswa ngaphandle komthungo namadivayisi eselula nezinkundla zokuxhumana, zandise ukufinyelela kwazo kanye nomthelela ongaba khona.Ukuhlanganisa amakhodi e-QR noma ubuchwepheshe be-NFC kwenza ababukeli bakwazi ukufinyelela kalula okuqukethwe okwengeziwe, amaphromoshini, noma babelane ngolwazi lwabo eziteshini ezihlukahlukene zenkundla yezokuxhumana.

Izibuyekezo zesikhathi sangempela nokuvumelanisa nokuqukethwe ku-inthanethi

Izimpawu zedijithali zangaphandle zingavunyelaniswa nokuqukethwe ku-inthanethi nezizindalwazi, okuvumela izibuyekezo zesikhathi sangempela nokuhlanganiswa okungenazihibe nemizamo yokuthengisa yedijithali.Lokhu kuvumelanisa kuqinisekisa ukuvumelana kuwo wonke amashaneli okuthengisa futhi kuthuthukisa umuzwa wamakhasimende wonkana.

Izinhlelo zokusebenza ze-augmented reality (AR) kanye ne-virtual reality (VR).

Ukuhlanganiswa kwe-augmented reality (AR) kanye nobuchwepheshe bento engekho ngokoqobo (VR) enezimpawu zedijithali zangaphandle kuvula amathuba amasha okuhlangenwe nakho okugxilile nokusebenzisanayo.Ngokumbondela okuqukethwe kwedijithali emhlabeni wangempela noma ngokunikeza ukulingisa okubonakalayo, amabhizinisi angaletha okuhlangenwe nakho okuyingqayizivele nokuhehayo okushiya umbono ohlala njalo ezibukelini.

Ukuhlanganiswa okungenamthungo nezinye iziteshi zokumaketha ezidijithali

Izimpawu zedijithali zangaphandle zisebenza njengengxenye ebalulekile ohlelweni olubanzi lokumaketha kwedijithali.Ngokuhlanganisa nezinye iziteshi ezifana namawebhusayithi, izinhlelo zokusebenza zeselula, nemikhankaso yokumaketha nge-imeyili, amabhizinisi angakha ulwazi lomkhiqizo olubumbene futhi olungaguquki oluqinisa imilayezo futhi luqinise ukusebenzelana kwamakhasimende.

Imikhuba Engcono Kakhulu Yokusebenzisa

Ukuqonda izethameli eziqondiwe nendawo

Ngaphambi kokusebenzisa izimpawu zedijithali zangaphandle, kubalulekile ukuqonda kahle izethameli eziqondiwe kanye nendawo ethile lapho izibonisi zizobekwa khona.Ngokwenza ucwaningo lwemakethe, amabhizinisi angakwazi ukuhlela okuqukethwe kwawo kanye nemiyalezo ngendlela efanele ukuze kuhambisane nezibukeli ezihlosiwe futhi aqinisekise ukubekwa okulungile kokubonakala okuphezulu nomthelela.

Ukuklama okuqukethwe okukhangayo nokuhehayo

Okuqukethwe okuklanywe kahle kubaluleke kakhulu empumelelweni yezimpawu zedijithali zangaphandle.Kufanele kuqashelwe ekudaleni okubonakalayo okukhangayo, imiyalezo ephoqayo, kanye nokubizelwa esenzweni okucacile.Okuqukethwe okuhehayo okudonsa ukunaka nokuvusa imizwa kuzosiza ukusungula ukuxhumana okuqinile nezibukeli futhi kuqhubekisele phambili imiphumela oyifunayo.

Kucatshangelwa ukucaciswa kwezobuchwepheshe kanye nezidingo

Lapho ekhetha izixazululo zezimpawu zedijithali zangaphandle, amabhizinisi kufanele acabangele ukucaciswa kobuchwepheshe njengokukhanya kwesikrini, ukulungiswa, nokumelana nesimo sezulu.Kubalulekile ukukhetha izibonisi eziklanyelwe ukusetshenziswa ngaphandle futhi ezingamelana nezimo zemvelo zendawo ehlosiwe yokuthunyelwa.

Ukusebenzisana nabahlinzeki abanolwazi nabachwepheshe

Ukusebenzisa izimpawu zedijithali zangaphandle kuwumsebenzi oyinkimbinkimbi odinga ubuchwepheshe nolwazi.Ukusebenzisana nabahlinzeki abanolwazi nezingcweti kuqinisekisa ukuthi amabhizinisi athola isiqondiso ezindaweni ezifana nokudala okuqukethwe, ukukhethwa kwezingxenyekazi zekhompuyutha, ukufakwa, nokusekelwa okuqhubekayo.Ukusebenza nochwepheshe kunciphisa izinkinga ezingaba khona futhi kukhulisa impumelelo yokusetshenziswa kwezimpawu zedijithali zangaphandle.

Isiphetho

 

Isibuyekezo sezinzuzo zezimpawu zedijithali zangaphandle

Izimpawu zedijithali zangaphandle zinikeza izinzuzo eziningi, okuhlanganisa ukubonakala nokufinyeleleka okwandisiwe, ukuguquguquka nokuzivumelanisa nezimo, ukuphumelela kwezindleko, ukusebenzisana nokuzibandakanya, ukumelana nesimo sezulu nokucatshangelwa kwemvelo, ukuqoqwa kwedatha nokuhlaziya, ukuhlanganiswa nobuchwepheshe obusha, kanye nezifundo zezindaba ezikhuthazayo.

Ukukhuthaza abafundi ukuthi bacabangele ukusebenzisa izimpawu zedijithali zangaphandle

Uma kubhekwa inhlobonhlobo yezinzuzo ezinikezayo, amabhizinisi kufanele acabange ngokungathi sína ukufaka izimpawu zedijithali zangaphandle emasu awo okuthengisa.Ikhono lokuthwebula ukunaka, ukubandakanya ababukeli, kanye nokuletha imilayezo eqondiwe lenza izimpawu zedijithali zangaphandle zibe ithuluzi elinamandla ekuthuthukiseni ukuchayeka komkhiqizo kanye nokugqugquzela ukukhula kwebhizinisi.

Ukugcizelela amandla okwanda kokuchayeka komkhiqizo nokuzibandakanya

Ngokusebenzisa izimpawu zedijithali zangaphandle ngempumelelo, amabhizinisi angafinyelela ukwanda kokuchayeka komkhiqizo nokuzibandakanya nezithameli zawo ezihlosiwe.Inhlanganisela yokuqukethwe okukhangayo, imilayezo eqondiwe, nezici ezisebenzisanayo kudala ukuzizwisa okukhumbulekayo okwakha ukuxhumana okuqinile namakhasimende.

Amazwi okuvala mayelana nokukhula okuzayo kanye namathuba ezimpawu zedijithali zangaphandle

Njengoba ubuchwepheshe buqhubeka buthuthuka, amathuba ezimpawu zedijithali zangaphandle azokhula kuphela.Kusukela ekuhlanganiseni ubuhlakani bokwenziwa kuye ekudaleni ukuzizwisa okugxilile ngokusebenzisa into engekho ngokoqobo, ikusasa liphethe amathuba angapheli wamabhizinisi ukuze asebenzise izimpawu zedijithali zangaphandle njengethuluzi lokuthengisa eliguqukayo nelinamandla.

Khumbula, uma ufuna indlela engenakuqhathaniswa yokubamba ukunaka, thintana nezithameli ozihlosile, futhi ukhuphule ukubonakala komkhiqizo wakho, izimpawu zedijithali zangaphandle zimi phambili ezisombululo ezintsha zokumaketha.Ngakho,Xhumana nathigxuma, futhi wamukele amandla ezimpawu zedijithali zangaphandle ukuze uvule izindawo ezintsha zebhizinisi lakho.


Isikhathi sokuthumela: Sep-28-2023